What's better than pay-by-week cell phone service from the likes of CricKet? Pay-by-two-week service at the same price from Pocket, of course!
You can get any of Pocket's plans on the nearly-bimonthly edition of their service, albeit at $5 extra per month versus the regular plans. Actually, more than that since most months are longer than 28 days. Also, you get only 14 days free service with a new phone instead of a whole month.
On the other hand, this is a cool deal for people who don't want to pay $25 or more at a time for their phone service. They just pay $15 and, two weeks later, do it again. Sounds fair enough, and it's a whole lot better than CricKet's $18/week deal.